140%
Increase in Retail Sales
3x
Higher Shelf Visibility
60%
More Instagram Engagement
The Problem
Nectar Beverages had been operating for 6 years with a dated visual identity that felt generic and failed to communicate their premium organic positioning. They were losing shelf space to newer, more design-forward competitors, and their digital marketing was underperforming.
Our Solution
We conducted a thorough brand audit and competitive landscape analysis. Based on our findings, we developed a completely new brand system — a custom wordmark inspired by organic flow, a nature-forward color palette, bespoke botanical illustrations for packaging, and a comprehensive visual language that works across all touchpoints.
Services Used
The Results
140%
Increase in Retail Sales
3x
Higher Shelf Visibility
60%
More Instagram Engagement
“Orion Pixel completely transformed our brand. Their strategic approach to our identity redesign drove results we could not have imagined. The packaging alone increased our retail sales by 140% in the first quarter.”
— Priya Mehta, Founder — Nectar Beverages